curated catering
Founded by Sherry Ali in 2018,
Proper Heating Methods bridges the gap between Los Angeles’ vibrant culinary scene and the city’s fast-paced corporate world. After a 15-year career in the fashion industry, this native New Yorker pivoted to hospitality, earning a Culinary Arts degree from the Institute of Culinary Education before relocating to LA.
With over a decade of experience in corporate catering and full-service events, Proper Heating Methods was built to serve two purposes: connect top-tier tech, media, and design firms with the city's best local food businesses — and empower small to mid-sized culinary brands with expert sales representation and access to a curated corporate and social client base.
Explore
Drop Off Catering
Ggiata Delicatessen
Chill Since ‘93
Byrdies’s Rotisserie
Heirloom LA
Loqui
Joan’s on Third
Hospitality Consulting
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With a culinary background and market insight, we develop catering menus that sell. We consider prep time, food cost, dietary trends, and delivery logistics to build offerings that are craveable, scalable, and aligned with your brand identity.
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A well-designed menu doesn’t just reflect your brand — it drives sales. We craft visually compelling menus that balance creativity, cost-efficiency, and operational ease. Our layouts are tailored for both digital and print, with clear formatting that helps clients buy more, more often.
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Streamlined operations are the backbone of a profitable catering business. We assess your current systems and build scalable workflows for order management, staffing, delivery, and client communication.
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Marketing catering isn’t just about pretty pictures and polite follow-ups. We position your brand to speak fluently to the right clients, whether they’re ordering lunch for 20 or planning a launch party for 200.
Full Service Events
Heirloom LA
Short Stories